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How COVID-19 is Affecting Advertising & Marketing

How COVID-19 is Affecting Advertising & Marketing Will the world stop turning because of COVID-19? Certainly not! Should you pause your advertising and marketing...well maybe. That all depends on if it is on-site retail or not. Are people watching more TV, scrolling social media, accessing information online, including visiting your website, ABSOLUTELY! Maybe it's time to build your brand (more people are at home watching tv, including local media). With media inventory high, the cost may...

Social Media Facts 2022 - What You Need to Know

Social media has brought negative and positive features to society, but when it comes to a company’s brand image, it has presented many positive characteristics, especially from a marketing standpoint. But what does it look like in 2022? The stats are in and we are ready to go through them with you to determine which platforms might be the best for you this year. Let’s go!

The Biggest Lie in SEO Marketing

It’s been said over and over again — a promise by multiple different marketing and Search Engine Optimization agencies throughout the years:

Why Companies Should Utilize Social Media

Believe it or not, many companies today still fail to realize the impact a strong presence on social media can have on their business. While social media has been recognized as a way to take trendy selfies and stalk your crush (and other reasons of course), it also has a lot to offer for a wide array of businesses. For a business to truly capitalize on all of the marketing tools within its grasp, the power of social media marketing must be harnessed! Keep reading to learn 8 reasons why your business...

Why You Need to Be on Google My Business

In a world where the word “googling” is an official word in the dictionary, the days of strolling down the street and stumbling upon a local business are long gone. Now, many people rely on the internet to research and discover the business that will satisfy their needs. But with so many businesses competing for the attention of the same customer, how can you ensure that your business stands out amongst the rest and is easy to find in a sea of websites online? Luckily, Google has foreseen this...