12 Rules for Every Billboard Design
After 15+ years in business, we like to consider ourselves experts on everything that is outdoor advertising — including BILLBOARDS! Over the last few years, we have witnessed several mistakes businesses tend to make when starting a billboard campaign. We find that many companies solely focus on billboards that have the highest viewing counts. While important, and certainly a key part of the strategy, there are other factors that many businesses (and...
Hey, it's Lauren, Stimulus' graphic designer. Designing a logo may seem straightforward, but creating one that is impactful, memorable, and functional requires a thorough understanding of design principles. Often, when we are working with clients, we find that it might be difficult for them to determine what they want the logo representing their brand to look like. That's where we can help! Whether you’re crafting a logo for a small business, a nonprofit, or a global corporation, the...
Your website is often the first impression people have of your business, and it can either build trust or drive visitors away. A well-designed website serves as a centralized hub for your brand, helping customers find the information they need and encouraging them to engage with your brand. However, if your website is lacking effective and strategic design, it can fall flat. Cluttered layouts, disorganization, and confusing navigation can make your business appear unprofessional, while an...
Typography Trends to Look for in 2019
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