We like to consider the CMS of any site to be its foundation. While we are a Joomla Shop by trade (and absolutely LOVE IT!), we are not discriminatory to other CMS systems, including WordPress, Drupal and Squarespace.
While not having full experience in Drupal, we understood that resources in Lynchburg were slim and we wanted to be there for our client. We took it upon ourselves to learn Drupal and understand its full functionality and capabilities. By setting this foundation, we knew that we were close to beginning our jouney!
Just like any good health journey, a health and workout plan must be established before you begin. When it comes to websites, that plan should include an understanding of the platform you ar eusing and a strong design layout.
For this website, we decided to go back to the drawing board and begin breaking down the YMCA — restructuring menu items, information on the home page and more! We wanted to be sure that this new site met the current needs of the people using it and those who may be joining in the near future.
The goal of any plan is to make sure that you are setting yourself up for success (I bet you didn't know you were going to get some personal training today!). In order to do that, it is important that you properly prepare for the journey ahead.
In our case, it was time to gather the content (our healthy food), including copy, photography and videos. Due to all of the programs that the YMCA has to offer, this process became a lot more tedious than we first expected. It was important that each program has helpful information for users to be able to read. The information also needed to coincide with the program guides that were published every year.
And FINALLY we were ready to start working out. This was actually our favorite part (no lie). While it wasn't always easy — and sometimes a little unpredictable — we conquered Drupal (and OpenY) and were able to deliver a beautiful website to our client! We loved being able to put the pages together from the ground up, truly captivating the vision of the YMCA of Central Virginia on every page.
As with all of our case studies, it has become much easier to show you instead of tell you about what we did...we guess this is true for any health journey as well. See our results below! If you like what you see, why not get on board and let us get your website into shape as well. The process is a little different for everyone, but we promise that you will LOVE the results.
STIMULUS offers a set of marketing tools to help clearly define goals, needs, opportunities, strategic plans, vision and tactical strategies.