Social Media Services

Creating an expansive online presence

Are you engaging and building your organization in the world of social media???

The Four E's of Social Media!

 

Social media is more than how many “likes” a page has. It’s about creating an online face for your company, promoting your brand and networking with consumers and other professionals. Your businesses’ page should be a hub for information about and relating to your business and its consumers.

At Stimulus Advertising we believe that social media should not be the whole of your media usage, but rather a portion of a cohesive multi-media solution to better your interaction and image with consumers and colleagues. Our philosophy for is simple. We follow what we like to call the "Four E's of Social Media" on all social media accounts:

  • Engage
    • It is important to have engaging content on social media. Social media is successful because it is a place where people can go to engage with one another; whether that is through laughing at a shared video, or commenting on a shared post. Dlvr.it states that 62 percent of millennials will become loyal customers of brands that engage with them. In order to create engaging content, you must first know who you are trying to engage as a company (i.e. a sports shop wouldn't target people who have no interest in sports). Knowing who your audience is—what they like, their interests and their passions—will help you generate content that will keep them wanting more. Ask yourself this question, "are my social media posts focused on those who invest time into my product or business?"
  • Entertain
    • Marketing Land states that humor is one of the simplest, most instinctive ways to trigger emotion. So why not have something funny to make your audience laugh?  When people follow a business they want to see the face of that business, no matter how big or small. No one wants to follow a lifeless, boring, never-ending lecture. People want to see content that engages them and makes them laugh. Entertainment will have your followers coming back for more every time and will allow them to see the sense of humor your company posesses. Don't forget, whatever content you generate must relate to your brand.
  • Empower
    • Everyone wants to feel empowered, right? Well as a matter of fact they do; that is as long as it is done correctly. As a brand, you can have a lot of power and a lot of influence on your clients and followers. Wtth this in mind, it is important to create content that will empower or encourage your followers. For example, Nike's "Just do It," and Under Armour's "I Will What I Can." Empowering your audience will not only show them what you stand for, but will show them that you care.
  • Educate
    • Education is the last of our four E's. You should include generated content that educates your audience. Education can cover a multitude of things. For some, education will cover what is going on in the world. For others, education will cover new products or what the company is planning to do next. However you look at it, education gives your brand credibility and the chance to feed your audience targeted information. 

Let us help you create a social media plan that will include the four E's of social media. We want to not only help you engage with your audience but through that engagement we want to help you entertain, empower, and educate your audience as well! Set up your appointment today and let us help you become the next social media guru.

Social media is about relaying relevant information and an attractive face to prospective and current clients. We know that partnering with our company is the first step in bringing your company into the fast-paced future that is social media.

 

 

 

We provide these tools to build relationships, maximize referrals and find new markets:

Effective messaging

Ongoing monthly support

Banner ads

E-Newsletters

Contests, Sweepstakes, Giveaway

News & Events

Timing

Web metrics

Friendly and approachable service

Dashboard & Trending tools

Stimulus provides various levels of strategy support for your social media needs:

Comprehensive Social Media Business Strategy

Internal Policy Guidance

Staff Orientation and Instruction

Social Media Seminars

Optimization of Existing Tools

Hands-on Construction and Implementation

 

We use all types of social media to expand your social presence:

Twitter, Facebook, LinkedIn, Pinterest, Instagram, Tumblr, Youtube, Flickr & Vimeo

 social media virginia ad-agencies-WHITE

1. Creation and Set Up

The objective of Stimulus Advertising’s Social Media Setup package is get your business set up with a basic presence in the social media world and to brand that presence with your companies identity. This will include:

 Create a Facebook page for your business, including:

 Creation of a complete Facebook profile and cover picture and Installation of custom applications

Set up of galleries, Integration into management application, and  Banner ad creation and campaigns

Ads and Advertising posts

        Create a Twitter profile for your business, including:

 A custom-designed Twitter background and profile picture

 Custom auto-reply that will be sent to any new followers

 

 Create a LinkedIn company profile for your business, including:

 A corporate overview

 Integration with your Twitter feed

 Integration with your blog (if applicable)

 Product or service listings

2. Audience Engagement

More than 4 billion videos are viewed on YouTube everyday. Twitter sees over 340 million tweets every day. And LinkedIn, with more than 175 million members, is the most powerful business-networking engine in the world. Beyond expanding the pool of possible connections to near limitless possibilities, social media is reshaping how we communicate, learn, entertain ourselves, participate in politics and public life, search for new employees, transact business, and company-consumer relationships. Today’s audience expect and demand from businesses the ability social media offers to participate, interact and collaborate with your content, cause, or brand across multiple platforms.

 3. Website Integration

These days, social media strategies must include integration with major social networking portals and for good reasons. There are one billion users on Facebook users, and the number keeps growing. Organizations can use tools for publishing information about their activities into social network portals as a means of leveraging that user base, and do so in a highly personal way that becomes part of the user profiles within those networks – This can all be part of an inclusive web and SEO (Search Engine Optimization) strategy. Using our content management system (CMS) we can integrate social media in many ways. From simple likes and shares to live galleries. Also, we use Twitter for feeds from organizations such as civic entities to make the latest news tweet immediately to their home page and followers.

4. Reputation Management

If you are a local business, you know that your social reputation matters. It changes how prospects see you with review sites like Yelp and Google+Local and how often loyal customers come back. Using social media allows you to broadcast your message to large groups, while still engaging 1-on-1 with your most vocal customers. Your dedicated social reputation manager will work with you to create focused social media campaigns, target influential social media personalities, and engage with local customers to raise your social clout. We research and find these niches and monitor feedback from customers. In some social media channels that we manage we provide services to delete or ban users that have aggressively negative or malicious posts.

 6. Inbound Marketing

Inbound marketing is promoting a company through blogs, video, eBooks, e-newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing which serve to bring customers in closer to the brand. In contrast, buying attention, cold-calling, direct mail, radio, TV advertisements, sales flyers, spam, telemarketing and traditional advertising are considered "outbound marketing". Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect’s attention. Inbound marketing earns the attention of customers, makes the company easy to be found and draws customers to the website by producing interesting content. Inbound marketing methodologies are used to reach potential customers at various levels of brand awareness. These tactics require a commitment in order to steer marketing efforts into increased opportunities, as it provides the prospect to both learn about potential customers and have potential customers learn about the business.

 7. Advertising

Facebook and other social media channels provide a wide range of advertising opportunities. These are constantly changing and evolving . Pay-per-click (PPC) using ad roll services and retargeting can effect web traffic and social engagement. Events, Campaigns, Contests, Apps offer new ways to engage audiences. Facebook offers several different ways to promote your business. Facebook offers ads that range from Clicks to Website to encourage people to visit your website. Website Conversions that promote specific actions for people to take on your website. Page Post Engagement boosts your posts and increases your likes. Page Likes build your audience on Facebook. Event Response help promotes events for you. Offer Claims help promote offers you have created.

 8. Campaigns/Contests/Sweepstakes/Customer Engagement

At Stimulus we create various interactive social media campaigns— All of which are targeted to get the desired action/reaction from your audience. You may be surprise how these tolls can cause massive growth to your social presence. Our goal is also to have insights on exactly the response so we can better determine ROI. Ask us about how we can change your social world! Below is a newletter sample of our design:

email newsletter design companies virginia

 

 

Social media today is much more than receiving “likes” and making “friends.” It’s about creating an online presence, promoting your company brand and networking with other professionals, clients and businesses. It allows you to create stronger relationships with people from every industry, all over the world, allowing you to expand your business and prepare for future growth.

At Stimulus Advertising, we believe that although social media seems to be the focus of the business world, it’s just another form of media. It’s just another way for businesses to reach customers, and as such, it can be easily understood and utilized in every industry and business sector. It’s about building contacts, brand awareness and image recognition.

We don’t judge the success of social media solely by the number of likes it receives, we look deeper at the reach of our social media tools to see how customers, business partners and other visitors are interpreting the information and reacting to the media campaign. Our goal is to build brand equity, and social media is simply one of the most effective ways to do it.

 

 

Web and Social Media Integration Made Easy

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Intergating Social Media in live stream on your web site. Update one media such as Twitter and instantly it appears on your site. Just one of the many innovations that Stimulus can include on your next web site. Just hit your Smart Phone or iPod and its posted!

social-media-web-site-design-integration

Social media is a great way to keep your web site content fresh and interesting. The search engines add value to sites that have feeds that arerelative to the searched subject. RSS feeds are still valid but the growth of Social Media and its cross integration now makes it easy and a quick way to get the most out of your communication efforts. Our CMS web sites offer easy fan links and modules that show both Twitter and Facebook feeds and also media sites like YouTube, Vimeo and Flickr.

 

 

 
Experience + Passion + Creativity

About Our Agency

Our Business is Helping Yours Grow

Stimulus is an experienced digital media advertising agency, delivering top tier creative solutions for all media. We deliver strategic solutions that meet the needs of your brand. We’re uniquely qualified to do whatever it takes. Our experience speaks volumes, and our results speak for themselves. Let us help discover new audiences, build marketshare, maximize media strategies and grow your brand equity. Our advanced web design, search engine optimization, social media and marketing services will help your brand discover new growth and success. Our agency is well versed in traditional media such as broadcast, outdoor, print, direct mail and others. Let's talk! 

laptop

Creativity and innovation from one Ad Agency that can build your brand with all media. New digital platforms, Search Engine Optimization, a great user experience and social media marketing are critical components to winning customers.

Simple Facts:

43%

Facebook Users

The percentage of Facebook users in the U.S. is a media outlet you cannot ignore. Facebook advertising offers new challenges but we can show you effective ways to maximize your social media presence.

74%

Smart Phone Users in the U.S.

Is your web site mobile? Can your business be found?
How is your online reputation?

38%

Tablet Shoppers

People are researching, locating, comparing prices and buying online with their tablet.

Creativity that brings you value

Our services

Projects that lead to action
  • Services-home-branding-brand-development-strategy-building-equity

    Branding

    Building brand equity for your organization, Stimulus Advertising has the capability to build your brand and reach your target audience.


  • services home web design development marketing

    Web Design

    Creating responsive and mobile friendly websites for businesses, organizations and individuals. Whether you need a complete redesign or a simple update, our team's vast experience is well equipped to serve all your website needs.  


  • services-home-marketing-attracting-customers

    Marketing

    Attracting customers, Stimulus Advertising is your one stop shop for all your marketing and advertising needs on the East Coast.


  • services-home-advertising-bill-board-outdoor-media

    Advertising

    The right message to the right customer. Stimulus Advertising thoroughly researches your customers to provide the most value for your advertising placement


  • services-home-print-publication-design

    Print

    Stimulus Advertising offers a wide variety of print and publication design services. Our prepress experience assures you of an excellent product hot off the presses.


  • services-home-social-media-seo-search-engine-optimization

    Social Media

    Integrating social media platforms into your website is vital to customer awareness. From twitter updates to blogging to search engine optimization, Stimulus Advertising is prepared to cover any of your social media needs.


Website Designs

Mobile ready websites custom built for all your creative ideas.

Brand & Identity

Brand, Logo and Package Design built for you

Consultancy

Experienced staff are available to assist with any type of query.

Video Production

Custom video is available through our creative team.

The way to progress

What We Do?

and we're proud

We have put together the best of our experience, the best of our talents and this is the result. Every time we make a plan we put in discussion to arrive at an excellent design.

 

“Everything you can imagine is real.”

Pablo Picasso

Who are we anyway?

Our Team

Fast & Furious

Experience is important and we have plenty— but we also have a culture of change and exploration. Finding new ways - Staying ahead of technology - Rethinking what we did last month. That is what makes Stimulus different from other advertising agencies and web design firms.

Lynn Kirby

President - Founder

Kirby web-design Lynchburg

Benton Evans

Operations Manager

Benton_evans

Mark Landis

Business Development Manager

mark website design

Alex Dobrin

Manager: IT | WEB | Extension Developer

alex virginia web design firms DC richmond

Nick Kirby

Billing / Web Support

nick kirby web design lynchburg

Debbie Kirby

General Accounting

debbie marketing virginia branding

Our company attaches great importance to the numbers. It's our way to success

Here are some examples

388

Happy Clients

15

Years in Business

12126

Cups of Coffee

215

Web Sites Launched

The most important thing

Your Feedback

We like making people smile

At Stimulus Advertising we put a high value on our client relationships.  We are strong believers in having clear expectations and a shared vision with all of our clients.

  • What our customer's say about our virginia advertising agency

    Craig Millner -  Vice President Perry Pools

    Stimulus Advertising has been managing Perry Pools, Inc’s marketing campaigns for the last several years. Lynn Kirby and his staff do a phenomenal job and really get it when it comes to targeting your customer base in today’s challenging world of marketing. I have been highly impressed with the results we receive, be it by traditional media, web design or by today’s social media types. I highly recommend Stimulus Advertising, you will see favorable results!!!

    Perry Pools

  • Web Design Services from Our Virginia Advertising Agency

    Peter G.

    Stimulus is very responsive and caring. They took the design of my web site very personally. They offered strong ideas but allowed my vision to take precedence. In the end the site reflects our company’s values and the products we sell exactly as we want them to.

    Hotel/Hospitality/Investments

  • Web Design Services in Virginia

    Brandon Farmer - EVP & Senior Operations Officer

    Stimulus Advertising has provided Bank of the James with advanced web-based technology allowing our teams to conduct ongoing collaborations without conducting traditional meetings. The technological expertise Lynn and his staff bring to the table has provided us with numerous efficiencies and made us more effective in our daily activities. I highly recommend working Stimulus Advertising to help your company find more efficiencies in using the latest in web based technology.

    Bank of the James

Our experience has included many top brands and a wide array of projects:

The right experience...The right partner.

We offer

Integrated Social Media and eMail Campaigns

Solutions for everyone

Inbound marketing is more than a buzz word to us. Our strategies target consumers in new ways that mean better conversions and validated web traffic.  We use Constant Contact, Facebook, Instagram, Pinterest, Google+ and twitter in conjunction with ad purchasing to make sure your message reaches its target audience. We also employ a host of traditional marketing services and promotions to better serve your business needs.

SocialMedia-WebSolutions-intigrated-design

Using the latest in web design technology, our goal is to deliver an enhanced online user experience— Optimizing mobile platforms and providing bridges to advanced technology solutions:

If the solution doesn't exist, we will build it!

 

434.455.7188

Call from Monday to Friday from 9:00 to 5:00 U.S. EST

AND NOW

Contact us

WE ARE READY TO HELP

434-455-7188 • 1000 Jefferson Street, Unit 2B, Lynchburg, VA 24504
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